In the space of just eight years, Diamond PR has established itself among the elite when it comes to the promotion of the travel industry. That rapid rise to success has been achieved with a mix of old and new, from traditional public relations strategies that are time-tested winners and an enthusiastic adoption of such aspects as social media. The greatest testament to just how successful Diamond has become is that they haven't had to spend any time promoting themselves. That's because their results have been noticed by those in the world of travel and provided outstanding word of mouth that offers a much greater impact. The fact that Diamond's PR niche is travel means that the company has within its enthusiastic workforce an unparalleled knowledge of this eclectic market. That means that they know what trends are hot, which ones have faded and which ones are on the horizon.
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