Rock-It Promotions is a Toronto-based public relations company that primarily serves lifestyle brands and non-profit organizations. The boutique agency secures publicity for clients by pitching compelling stories to top tier producers and journalists, generating buzz for their clients, in addition to offering launch parties, social media management and media relations services. Clients receive an in-depth campaign, tailored to their goals and their budget constraints. Additionally, the PR company uses Media Relations Rating Points, the Canadian Council of Public Relations Firm's standard, for measuring results. Rock-It Promotions pioneered the Tastemakers Lounge at film festivals and award events in Canada, which specializes in product placement via celebrity gifting.
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