In House Press helps today's emerging musical talents become the stars of tomorrow. Marketing artists requires a delicate balance of shrewd business sense and the ability to tap into a more creative, whimsical mindset, and the staff at In House Press possesses both qualities. The staffers are also able to spot musicians in their formative stages and imagine how they might sound and perform after being nurtured by a company that believes in them. Different artists require different approaches to promotion. In House Press specializes in genres that normally do not receive adequate attention, as it feels that it has unique insight into what makes fringe music so great. In House Press yields results almost immediately, utilizing web-based methods of promotion as well as old-school vehicles like radio ads and paper press releases. With internationally known acts like Deerhoof, Field Music, Lee Hazelwood and Sharon Jones & the Dap Kings already on In House Press' roster, the firm is poised to elevate new artists while helping established ones expand their reach.
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