With offices in New York and Los Angeles, LUCID Public Relations is a firm that focuses on expanding client influence and improving media strategies. Their services include: strategic communications, public affairs, crisis management, event marketing, digital strategy, and media training and consulting. LUCID has a core set of values that shape the way they interact with their clients and defines how they produce and handle content. With the values of clarity, laughter, accountability, adaptability, results, and gratitude, they promote a positive internal culture as well as an ethical business model for their clients. Their diverse clientele ranges from celebrities like Montel Williams to major businesses like NASA. They work to create campaigns and strategies that align with not only their own core values but the values of their clients. Through clear communication, they are able to expand awareness of their clients and client products.
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