PLUG is an independent public relations firm headquartered in Hong Kong. Founded in 2008, Plug focuses on promoting consumer lifestyle brands through a combination of traditional and innovative communication and marketing techniques. PLUG’s size and level of specialization gives them a unique edge in their chosen market. They are able to form an intimate connection with every client which allows them to provide a fully customized and unique user experience. As specialists in the area of consumer lifestyle PR, each member of the PLUG team knows exactly what will and what won’t work within that niche. PLUG’s main advantage is their longstanding relationship with members of both the English and Chinese media. This includes everything from traditional print sources to more modern digital mediums. It also includes close relationships with key members of the relevant social media communities as well as prominent bloggers, photographers, stylists, and industry influencers.
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