PRIME is a leisure and lifestyle public relations agency that has been helping companies to sparkle in their sector, dazzle their competitors and enlighten the media since 2007. Based in Hong Kong, this boutique agency brings an eclectic mix of experience from the PR purist to the pen poised journalist to achieve excellent results for its clients. Focusing on the luxury brand, food & beverage, travel and health & beauty sectors; Prime has worked for some of the world's leading brands including Pandora, Tiffany & Co, Coca-Cola, Veuve Clicquot, Riedel, Soneva, Boots, and ghd to homegrown Hong Kong talent including Ovolo Hotels and Indigo Living.
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