JPA is a public relations firm that focuses on health communications. Their clientele ranges from nonprofit organizations to pharmaceutical companies and government agencies. The health industry has specific needs, as a strong understanding of the science behind client products is necessary. JPA provides media relations, advocacy relations, policy support, digital and social media, and stakeholder engagement services. But, each client receives a specialized plan that fits their products and their target audience. This public relations firm uses their experience and knowledge of the health industry to determine the best outlets for advertising and reaching their client customer base. Working in the health industry requires a PR firm with an understanding of the law surrounding the health industry. JPA has experience in legislative and regulatory briefings, public-policy assessments, and coalition building services just to name a few. They give their clients a head start against the competition because they know how to use the right channels to maximize results.
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