"Smart. Passionate. Genius": That's the tagline of KSA (Kathy Schaeffer and Associates, Inc.), a public relations (PR) and public affairs company based in Chicago, Illinois. The company has specialized in issues-oriented public relations since it opened its doors in 1994. KSA focuses on four areas of expertise: strategic communications, healthcare communications, reputation management, and digital strategy. KSA can work with clients that want to design and conduct outreach campaigns, manage crises, make presentations, boost their profiles in their respective sectors (both online and traditionally), and promote their online visibility and effectiveness with tools such as search engine optimization (SEO) and social media, among other tasks. KSA offers a free hour of communications consultation; it has worked with companies that include LaRabida Children’s Hospital, the Illinois Chamber of Commerce, the Chicago Dental Society, Adler University, the American Theological Library Association, Deborah’s Place, and the Hispanic American Construction Industry Association.
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